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Casio Middle East and Africa FZE Online Store - Terms & Conditions

1. These terms

  1. 1.1 What these terms cover. These are the terms and conditions on which you use our

    online store and the website at which it is hosted.

  2. 1.2 Why you should read them. Please read these terms carefully before you submit your order. These terms tell you who we are and explain how your products will be provided to you, what to do if there is a problem and other important information. If you have a question in connection with these terms, please contact us using the information contained in section 2.2 below.

2. Information about us and how to contact us

  1. 2.1  Who we are. We are Casio Middle East and Africa FZE a Company registered in the Jebel Ali Free Zone and operating under company registration number [157998]. Our registered office is located at Jafza View 19, Office No.1101, Jebel Ali Free Zone, Dubai, United Arab Emirates (P.O. Box No. 18607). Our registered VAT number is 100027025400003.

  2. 2.2  How to contact us. You can contact us by telephoning our customer service team at +971 50 211 6974 or by writing to us at [email protected] and P.O.Box:18607.

  3. 2.3  How we may contact you. If we have to contact you we will do so by telephone or by writing to you at the email address or postal address you provided to us in your order or which is attached to your account.

  4. 2.4  "Writing" includes emails. When we use the words "writing" or "written" in these terms, this includes emails.

3. Purchases you make

  1. 3.1 You aren't contracting with CASIO when you make a purchase. Our online store allows you to search our product range and to purchase Casio branded products directly from Casio's approved third party retailers, distributors and sellers (for ease, we refer to each of these parties in these terms as the "Seller"). We advertise these products for sale on behalf of the Seller and when you make a purchase you are contracting directly with the relevant Seller of the product in your country who will fulfil the order. Full details of the Seller, including their name and contact details will be confirmed to you during the purchase process. When we refer to 'we', 'us' and 'our' in these Terms, we mean Casio and/or the Seller as the context requires.

  2. 3.2  Who we are contracting with. By placing an order through the online store, you warrant that you are legally capable of entering into binding contracts. Your credit/debit card or other payment method will be billed by the Seller. It is your responsibility to ensure that all the information you provide to us for the purpose of processing your order is complete and correct before you submit it. We cannot be held responsible for any mistakes you identify after the order has been submitted.

  3. 3.3  How do these terms apply. These terms apply to your use of the online store and the website where it is hosted. They also set out the terms that will apply when you make a purchase from a Seller. Casio will remain your primary point of contact throughout the sale and after sale process.

  4. 3.4  How we will accept your order. Our acceptance of your order will take place when we email you to accept it, at which point a contract will come into existence between you and the Seller.

  5. 3.5  If we cannot accept your order. If we are unable to accept your order, we will inform you of this in writing and we will not charge you for the product. This might be because the product is out of stock, because of unexpected limits on resources which we could not reasonably plan for, because we have identified an error in the price or description of the product or because we are unable to meet a delivery deadline you have specified.

  6. 3.6  Your order number. We will assign an order number to your order and tell you what it is when your order is accepted. You should use your order number whenever you contact us about your order.

  7. 3.7  What do I do if I have a problem with my purchase. We hope you will be happy with the purchases you make in our online store. However, if you do have any problems you should contact us directly using the details set out in section 2. above.

  8. 3.8  We only sell to the UAE. Our website is solely for the promotion of our products in the countries listed on Unfortunately, we cannot process orders from or deliver to addresses outside of the listed jurisdictions.

4. Our products

  1. 4.1 Products may vary slightly from their pictures. The images of the products in our online store are for illustrative purposes only. Although we have made every effort to display the colors accurately, we cannot guarantee that a device's display of the colors accurately reflects the color of the products. Your product may vary slightly from those images.

  2. 4.2  Product packaging may vary. The packaging of the product may vary from that shown in images on our website and between Sellers, including to reflect the requirements of local law.

  3. 4.3  Your rights to make changes If you wish to make a change to the product you have ordered please contact us and we will let you know if the change is possible, which will usually only be the case before the product has been shipped. If it is not possible, you may be asked to cancel your existing order and place a new order through the online store or else to refer to our Returns Policy. We will let you know about any changes to the price of the product, the timing of supply or anything else which would be necessary as a result of your requested change and ask you to confirm whether you wish to go ahead with the change. If we cannot make the change or the consequences of making the change are unacceptable to you, you may want to end the contract (see Clause 7.1 - Your rights to end the contract).

5. Our rights to make changes

  1. 5.1  Minor changes to the products. We may change the product:

    1. (a)  to reflect changes in relevant laws and regulatory requirements that apply to the product; and

    2. (b)  to implement minor technical adjustments and improvements, for example to address a design flaw or vulnerability. These changes will not affect your use of the product.

  2. 5.2  More significant changes to these terms. We reserve the right to make changes to these terms from time to time, including without limitation to take account of changes in law or changes in our standard processes and procedures. Any changes we may make will be posted on the online store and, where appropriate, notified to you. By continuing to use the online store you will be deemed to accept the changes to these terms.

6. Providing the products

  1. 6.1  Delivery costs. The costs of delivery will be as displayed to you on the online store.

  2. 6.2  When we will provide the products. We will usually deliver products to you as soon as reasonably possible and in any event within 30 days after the day on which they accept your order. Please refer to our Shipping & Delivery Policy for further details.

  3. 6.3  Responsibility for delays outside our control. If the supply of the products is delayed by an event outside of our control we will contact you promptly to let you know. We will be liable for delays caused by the event.

  4. 6.4 What will happen if you do not give required information to us. We will need you to provide certain information so that the Seller can supply the products to you, for example, your delivery address, a valid email address and a mobile number that the Seller can reach you at, as well as any other information stipulated on our website. This information must be provided at the time of placing an order unless you are advised otherwise. If you do not give us this information, or if you give us incomplete or incorrect information, we or the Seller may not be able to process your order or else the Seller may need to end the contract. Neither we nor the Seller will be responsible for supplying the products late or not supplying any part of them if this is caused by you not providing the information required within a reasonable time of asking for it.

7. Your rights to end the contract

  1. 7.1  You may be able to end your contract with the Seller. Your rights when you end the contract will depend on what you have bought, whether there is anything wrong with it and when you decide to end the contract. These rights are set out in our Returns Policy and you should read it carefully before you confirm your purchase. The Returns Policy addresses matters such as rights of cancellation, refunds, return of products and associated terms and charges.

    1. (a)  If what you have bought is faulty or misdescribed you may have a legal right to end the contract (or to get the product repaired or replaced or a service re- performed or to get some or all of your money back), see Clause 7.4;

    2. (b)  If you want to end the contract because of something we have done or have told you we are going to do, see clause 7.2; or

    3. (c)  If you have just changed your mind about the product, see Clause 7.3. You may be able to get a refund if you are within the cooling-off period, but this may be subject to deductions.

  2. 7.2  Ending the contract because of something we have done or are going to do. If you are ending a contract for a reason set out at (a) to (d) below the contract will end immediately and we will arrange for the Seller to refund you in full for any products which have not been provided and you may also be entitled to compensation. The reasons are:

    1. (a)  we have told you about an upcoming change to the product or these terms which you do not agree to (see Clause 5.2);

    2. (b)  we have told you about an error in the price or description of the product you have ordered and you do not wish to proceed; or

    3. (c)  we have suspended supply of the products for technical reasons, or notify you we are going to suspend them for technical reasons; or

    4. (d)  you have a legal right to end the contract because of something we have done wrong.

  1. 7.3  Exercising your right to change your mind. You have 14 days after the day you (or someone you nominate) receives the goods to exercise your right to change your mind. Returned goods must comply with the requirements prescribed in the Returns Policy.

  2. 7.4  Your obligation to return rejected products. If you wish to exercise your legal rights to reject products you must either return them in person to where you bought them, post them back to us or (if they are not suitable for posting) allow us to collect them from you. We will pay the costs of postage or collection. Please call customer services on +971 50 211 6974 or email us at [email protected] for a return label or to arrange collection.

  3. 7.5  How to end your contract.

  4. 7.6  Tell us you want to end the contract. To end your contract, please let us know by doing one of the following:

    1. (a)  Phone or email. Call customer services on +971 50 211 6974 or email us at [email protected] Please provide your name, home address, details of the order and, where available, your phone number and email address.

    2. (b)  Online. Please refer to our return policy. You can end the contract by triggering request from your user profile.

  5. 7.7  Returning products after ending the contract. If you end the contract for any reason after products have been dispatched to you or you have received them, you must return them to us. You must either return the goods in person to where you bought them. Please call customer services on +971 50 211 6974 or email us at [email protected] for a return label.

  6. 7.8  When we will pay the costs of return. We will pay the costs of return:

    1. (a)  if the products are faulty or misdescribed; or

    2. (b)  if you are ending the contract because we have told you of an upcoming change to the product or these terms, an error in pricing or description, a delay in delivery due to events outside our control or because you have a legal right to do so as a result of something we have done wrong; or

    3. (c)  if you are exercising your right to change your mind.

    In all other circumstances (including where you are exercising your right to change your mind) you must pay the costs of return.

  7. 7.9  What we charge for collection. If you are responsible for the costs of return and we are collecting the product from you, we will charge you the direct cost to us of collection.

  8. 7.10  How we will refund you. We will refund you the price you paid for the products including delivery costs, by the method you used for payment. However, we may make deductions from the price, as described below.

  9. 7.11  Deductions from refunds if you are exercising your right to change your mind. If you are exercising your right to change your mind:

    1. (a)  We may reduce your refund of the price (excluding delivery costs) to reflect any reduction in the value of the goods, if this has been caused by your handling them in a way which would not be permitted in a shop. See our Returns Policy for information about what handling is acceptable and examples]. If we refund you the price paid before we are able to inspect the goods and later discover you have handled them in an unacceptable way, you must pay us an appropriate amount.

    2. (b)  The maximum refund for delivery costs will be the costs of delivery by the least expensive delivery method we offer. For example, if we offer delivery of a product within 3-5 days at one cost but you choose to have the product delivered within 24 hours at a higher cost, then we will only refund what you would have paid for the cheaper delivery option.

    3. 7.12  When your refund will be made. We will make any refunds due to you as soon as possible in accordance with the period stipulated by the issuer of your payment card. If you are exercising your right to change your mind then, if we have not offered to collect the goods, your refund will be made within 14 days from the day on which we receive the product back from you or, if earlier, the day on which you provide us with evidence that you have sent the product back to us. For information about how to return a product to us, see Clause 7.7.

  10. 7.13  If there is a problem with the product

  11. 7.14  How to tell us about problems. If you have any questions or complaints about the product, please contact customer services on +971 50 211 6974 or email us at [email protected].

  12. 7.15  Summary of your legal rights. The Seller is under a legal duty to supply products that are in conformity with the applicable law. Nothing in any terms of sale should affect your legal rights.

8. Price and payment

  1. 8.1 Where to find the price for the product. The price of the product (which includes VAT) will be the price indicated on the order pages when you placed your order. We use our best efforts to ensure that the price of the product advised to you is correct. However, please see clause 8.3 for what happens if we discover an error in the price of the product you order.

  2. 8.2  We will pass on changes in the rate of VAT. If the rate of VAT changes between your order date and the date we supply the product, we will adjust the rate of VAT that you pay, unless you have already paid for the product in full before the change in the rate of VAT takes effect.

  3. 8.3  What happens if we get the price is wrong. It is always possible that, despite our best efforts, some of the products we sell may be incorrectly priced. We will normally check prices before accepting your order so that, where the product's correct price at your order date is less than the stated price at your order date, we will charge the lower amount. If the product's correct price at your order date is higher than the price stated to you, we may need to contact you for your instructions before they accept your order.

  4. 8.4  When you must pay and how you must pay. We accept payment using the payment methods displayed on the website from time to time. You will be expected to pay for all purchases before they are dispatched by the Seller.

  5. 8.5  What to do if you think an invoice is wrong. If you think an invoice is wrong please contact us promptly to let us know.

9. Using the online store

  1. 9.1  Your use of the online store. You are solely responsible for securing and backing up

    your content. We are not responsible for viruses and you must not introduce them.

  2. 9.2  Rules about linking to our site. You may not link to our online store without our prior permission. Any approved link must be provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it. You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists. You must not establish a link to our site in any website that is not owned by you. Our site must not be framed on any other site, nor may you create a link to any part of our site other than the home page. We reserve the right to withdraw linking permission without notice.

  3. 9.3  Managing your account. You must keep your account details safe. If you choose, or you are provided with, a user identification code, password or any other piece of information as part of our security procedures, you must treat such information as confidential. You must not disclose it to any third party. We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our reasonable opinion you have failed to comply with any of the provisions of these terms of use. If you know or suspect that anyone other than you knows your user identification code or password, you must promptly notify us at [email protected].

    9.4 How you may use material on the online store. We are the owner or the licensee of all intellectual property rights in the online store, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved. You may print off one copy, and may download extracts, of any page(s) from our site for your personal use and you may draw the attention of others within your organization to content posted on our site. You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text. Our status (and that of any identified contributors) as the authors of content on our site must always be acknowledged. You must not use any part of the content on our site for commercial purposes without obtaining a license to do so from us or our licensors. If you print off, copy or download any part of our site in breach of these terms of use, your right to use our site will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

10. Our responsibility for loss or damage suffered by you

  1. 10.1  Liabilities we do not exclude. We do not exclude or limit in any way our liability to you where it would be unlawful to do so. This includes liability for death or personal injury caused by our negligence or the negligence of our employees, agents or subcontractors and for fraud or fraudulent misrepresentation.

  2. 10.2  Your liability to us. We want you to enjoy using our online store, but we also have to protect ourselves from any damage you may cause. To the extent permitted by the applicable law, you agree to indemnify, defend, and hold harmless us, our affiliates, officers, directors, employees, agents, licensors and suppliers (the “Casio parties”) from and against all claims, losses, liabilities, expenses, damages and costs arising from or relating in any way to your use of the online store, any violation of these terms or any law or the rights of any third party. You fully and forever release and discharge the Casio Parties from any and all claims or causes of action you may have for damages relating in any way to your use of the online store.

  3. 10.3  Do not rely on information on this site. The content on our site is provided for general information only. It is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Although we make reasonable efforts to update the information on our site, we make no representations, warranties or guarantees, whether express or implied, that the content on our site is accurate, complete or up to date.

  4. 10.4  Damage to digital content or devices. If defective digital content that we have supplied, damages a device or digital content belonging to you and this is caused by our failure to use reasonable care and skill, we will either repair the damage or pay you compensation. [However, we will not be liable for damage that you could have avoided by following our advice to apply an update offered to you free of charge or for damage that was caused by you failing to correctly follow installation instructions or to have in place the minimum system requirements advised by us.]

  5. 10.5  Our liability for viruses. We do not guarantee that our site will be secure or free from bugs or viruses. You are responsible for configuring your information technology, computer programs and platform to access our site. You should use your own virus protection software. You must not misuse our site by knowingly introducing viruses, Trojans, worms, logic bombs or other material that is malicious or technologically harmful. You must not attempt to gain unauthorized access to our site, the server on which our site is stored or any server, computer or database connected to our site. You must not attack our site via a denial-of-service attack or a distributed denial-of service attack. In the event of such a breach, your right to use our site will cease immediately.

  6. 10.6  Exclusion of warranties. The online store and its content and the products advertised on it are provided "as is.” We do not any promises of any kind, including about the online store's accuracy, adequacy, usefulness, reliability or otherwise. We do not guarantee that the online store will be uninterrupted or error-free, that any defects will be corrected, or that the online store is free of viruses or anything else harmful. To the fullest extent permitted by law, we disclaim all warranties, express or implied, regarding the online store and any products or services you may obtain or access through the online store, including, but not limited to, implied warranties of title, merchantability, fitness for a particular purpose and non-infringement.

  7. 10.7  Our ultimate liability to you. None of the Casio parties will be liable for any direct, special, incidental, indirect or consequential damages, including without limitation for any lost profits or lost data, that result from the use of, or the inability to use, the online store or any other activity in connection with the use of the platform, even if we have been advised of the possibility of such damages. You assume total responsibility for your use of the online store. Your only remedy against us in connection with any damages arising from your use of the platform or any content is to stop using the online store.

11. How we may use your personal information

  1. 11.1 How we may use your personal information. We will only use your personal information as set out in our Privacy Policy.

12. Other important terms

  1. 12.1  Nobody else has any rights under this contract. This contract is between you and us. Except as explained in Clause 12.3, no other person shall have any rights to enforce any of its terms. Neither of us will need to get the agreement of any other person in order to end the contract or make any changes to these terms.

  2. 12.2  We may transfer this agreement to someone else. We may transfer our rights and obligations under these terms to another organization.

  3. 12.3  You need our consent to transfer your rights to someone else (except that you can always transfer our guarantee). You may not transfer your rights or obligations under these terms to another person. However, you may transfer any applicable product guarantee to a person who has acquired the product. We may require the person to whom the guarantee is transferred to provide reasonable evidence that they are now the owner of the relevant item or property.

  4. 12.4  No commercial use. Any products made available through the online store are intended for non-commercial use. Purchase of products for resale purposes is strictly prohibited.

  5. 12.5  If a court finds part of this contract illegal, the rest will continue in force. Each of the paragraphs of these terms operates separately. If any court or relevant authority decides that any of them are unlawful, the remaining paragraphs will remain in full force and effect.

  6. 12.6  Even if we delay in enforcing this contract, we can still enforce it later. If we do not insist immediately that you do anything you are required to do under these terms, or if we delay in taking steps against you in respect of your breaking this contract, that will not mean that you do not have to do those things and it will not prevent us taking steps against you at a later date.

  7. 12.7  Which laws apply to this contract and where you may bring legal proceedings. You agree that these Terms and any dispute between you and Casio shall be governed in all respects by the laws of the DIFC. Except where prohibited and without limitation to any statutory rights for consumers, you agree that all disputes, claims and legal proceedings directly or indirectly arising out of or relating to the online store (including but not limited to the purchase of Casio products) shall be resolved and exclusively in the competent courts of the Dubai International Financial Centre.


  1. AL WIFAQ GENERAL TRADING LLC” is a verified seller on the Website ("Site") and is authorized to conduct sales on this "Site", which is managed by "CASIO Middle East and Africa FZE”.

  2. “United Arab of Emirates is our country of domicile” and stipulate that the governing law is the local law. All disputes arising in connection therewith shall be heard only by a court of competent jurisdiction in U.A.E.

  3. Visa or MasterCard debit and credit cards in AED will be accepted for payment.

  4. Cardholder must retain a copy of transaction records and Merchant policies and rules.

  5. User is responsible for maintaining the confidentiality of his account.

  6. CASIO will not trade with or provide any services to OFAC (Office of Foreign Assets Control) and sanctioned countries in accordance with the law of UAE’’.

  7. Customer using the website who are minor /under the age of 18 shall not register as a user of the website and shall not transact on or use the website.